The standards outlined in the Code of Ethics aim to:

The standards outlined in the Code of Ethics focus on maximizing client trust and satisfaction. These ethical guidelines are designed to foster integrity and professionalism within the real estate industry, ensuring that agents prioritize their clients' interests above all else. By adhering to these ethical standards, REALTORS® are expected to provide transparent and honest services, which builds trust with clients.

This trust is foundational in real estate transactions, where clients rely on agents for their expertise and guidance. The goal is to create a positive experience that leads not only to satisfied clients but also to repeat business and referrals, which ultimately benefits the REALTOR® in the long run.

In contrast, minimizing responsibilities would undermine the trust established with clients, while reducing competition and focusing solely on financial outcomes do not align with the intent of promoting ethical conduct. The true aim is to elevate the service provided to clients and enhance the reputation of real estate professionals as a whole.