What is the definition of goals in business planning?

The definition of goals in business planning focuses on the specific steps that are established to achieve a broader vision. Goals provide a structured framework for an organization, allowing it to identify clear objectives and actionable steps toward fulfilling its mission. This approach emphasizes the importance of having measurable and time-bound objectives that guide decision-making and resource allocation.

For instance, in real estate, a goal might be to increase market share by a certain percentage within a specific timeframe. This goal would not only serve as a target but would also outline the necessary strategies and tactics to reach that objective. By framing goals as steps taken to achieve a vision, businesses can track progress and make adjustments as necessary, ensuring they remain aligned with their long-term aspirations.

In contrast, the other options predominantly reflect more abstract concepts or broader intentions rather than the actionable nature that defines goals in the context of business planning. Dreams are often aspirational without a concrete method for realization, while milestones and strategies focus on components of the planning and execution process rather than the goal itself.